Good to see that even our dusty old museums have started to embrace social media. To promote a forthcoming exhibition on Cold War design, the V&A sent coded messages to influential bloggers. Those that cracked the code found themselves at the Albert Memorial, where they followed “a man in a long trenchcoat and bowler hat” to an exclusive preview event. Congratulations to agency 1000 Heads for making it happen. For more details check out today’s Brand Republic.
