Monthly Archives: October 2008

Religion in the workplace

An ability to understand religious sensitivities is not usually high on the list of criteria when assessing the skills of the modern CEO.  Religion rarely enters the world of business … at least it rarely does in Europe.  In the US things are different.  A former colleague of mine – after a typically effusive and [...]

Comments Off

Marketing pundit as rock star

I used to think that Clay Shirky was becoming the nearest thing the media/marketing industry got to a rock star until I saw this ad for Malcolm Gladwell’s London gig.  Gladwell is certainly a great writer, although I am not entirely convinced by the suggestion of one commentator that he is “the most influential thinker of [...]

Comments Off

In praise of mess

Interesting video featuring Clay Shirky – without doubt one of the wisest media/marketing commentators, despite his alarming resemblance to that annoying bloke on Masterchef … Clay is the one on the right … I think.    I am grateful to Rory Sutherland – another scarily smart person – for bringing the video to my attention. I [...]

Comments Off

Starbucks experiences the difficulties of surfing

An interesting critique by Justin Hunt of Starbuck’s attempts to crowd surf, including some useful thoughts on how the company’s online suggestion box – MyStarbucksIdea – could be improved.  He also takes issue with Starbuck’s noisy championing of its environmental credentials, which suffered further damage this week with an expose in the press about the amount of water [...]

Comments Off

Croissants and complexity

Another day … another opportunity to plug the book.  Yesterday found us at a breakfast forum organised by Julia Hobsbawm and the team at Editorial Intelligence.  Check out David’s blog which includes a brief video interview with Julia.  We were joined by the extremely erudite and impressive Anthony Hilton from the Evening Standard.  Despite the [...]

Comments Off

A new agency model?

We devote a chapter in the book to some general musings about the impact of consumer empowerment on marketing services agencies and the pros and cons of different agency models. I had the opportunity yesterday to put a new agency model to the test on a real live brief. I was invited (actually my writing [...]

Comments Off